A New Year, A New Plan

It’s January 2011 and everybody knows that it’s time to sit down to revisit your business plan. But don’t forget about your marketing plan. There is no better time than the beginning of a new year to take time and reflect on what worked for you and what didn’t....

Strategic Planning

Making your vision a reality You can’t build a house without a blueprint or take a trip without travel plans.  Yet, every day, business owners try to run their businesses without a clearly defined strategic plan. Many companies have great visions, but they are...

Marketing Through An Economic Downturn

A recession hits everyone but it can be particularly hard on growing businesses. Yet economic downturns can actually be an opportunity for smaller companies to get ahead and come out stronger on the other side. According to the market research firm PIMS, businesses...

2010 Healthcare Reform Legislation

Two bills signed into law by President Obama at the end of March will change health care in the United States and have an impact on every medical practice, employer and citizen of our country. While many of the changes mandated by the Patient Protection and Affordable...

Which Entity Is Best For Your Company

When starting a new business, an owner is faced with a very important decision.  What form of entity should my business operate under?  The answer is not always clear and will require some careful thought.  Let’s start with the basic question…...